Drafting your value proposition
When drafting your value proposition or business plan, you need to answer three important questions. What is your i...
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Founder Values
When it comes to your business, one of the most important things you must consider is the founder’s values; after...
Read MoreHow Your Personal Values Can Drive Your Business T …
Entrepreneurs often look to create businesses driven by values rather than profit and you may well ask what this ha...
Read MoreThe importance of getting your domain name right
What is a Domain Name? The domain name is the address of your website, which begins with ‘www’ and ends...
Read MoreWhat to do when your site traffic suddenly drops
There are many reasons for a website traffic decline, but if this happens to you it’s important to avoid blaming ...
Read More4 Things A Great SEO Specialist Does
A comprehensive understanding of SEO is just one ingredient that goes into making a great SEO consultant. The devel...
Read MoreKeyword research guide
Understanding how to undertake smart keyword research is one of the most important skills a digital marketer can le...
Read MoreHow to see if your social media is working
Facebook, Twitter, Instagram, Google Plus and Pinterest are just some of the great tools available to run social me...
Read MoreWhat is CRO & how to measure it.
Conversion Rate Optimisation (CRO) Conversion is when a website visitor completes a desired action. This could be c...
Read MoreYour lead nurturing guide
A lead nurturing campaign is essentially a way to guide leads from the first point of contact, down through the inb...
Read MorePopular marketing tactic channels
Over the last few years, the marketing landscape has changed dramatically. Traditional methods of raising brand awa...
Read MoreHow to juggle family life and starting a business
Though starting a family opens a whole new chapter, it doesn’t mean you have to close a door on the chapter o...
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