Expanded Google Sitelinks Feature
Have you noticed a change in the way Google site links look? No your eyes are not deceiving you, the sitelinks have become massive.
The new super jumbo page links look much different to the older ones
New jumbo sitelinks
Googles old method limited the sitelinks to 8, however the new expanded links boast up to 12 and also include a page snippet as well as the title.
The new format is definitely a positive thing for your visitors to get directed to the relevant page, this will increase conversions for you however, it will be a big pain in the bum for those trying to optimise their site for brands in the search engines. It will mean they appear further down the page.
Working with Carrie-ann has been both an education and a surprise. Education because this is her keyword (sorry for wretched pun) as she guides you through the challenge of SEO.
She wants to pass on knowledge, which is practical and meaningful, not just mystifying tech-gobbledygook-speak. She never loses sight of the goal, which is to improve our Google ranking. This openness is the surprise element, as most companies in this area like to protect and control their knowledge and keep a client in the dark. Not Carrie-ann, who genuinely has your interests at the forefront of all she does.
Rod Trow - Marketing Director The Royal Grammar School Worcester
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