Adam Cartwright
Google Ads Executive
Skills: PPC, SEO, Google Adwords, Social media, Marketing Strategy
Talent: With a background in the Armed Forces, Police and Private Security Sectors, I am able to think, prioritise, communicate, manage and act in a clear and effective way given any situation.
Fun Fact: I have worked on a multitude of film and TV sets including: Marvel, DC, I'm A Celebrity, Love Island, Game of Thrones, as well as looking after Premier League football players and the England national team.
I am a Manchester City fan, so my greatest moment was looking after the team for a few months.
If you could describe your personality in one word what would it be?
Empathic.
What made you choose marketing as a career?
The mix of creativity, strategy and helping people create their own successful business.
If you could describe your boss (Carrie-ann) in one word what would it be? - Don't be shy, she can take it
Northerner. I have found Carrie-ann to be open, honest and very friendly but she did make me take a selfie for the website and I don’t like selfies!
If you could change one thing about the world what would it be?
“Siesta time” implemented everywhere!
Lastly, where do you see the world of marketing going?
Oh, this is a very large topic to discuss. In a really, teeny-weeny, micro answer: AI technologies like Chat GPT, Gemini, Claude, etc… along with the new implementation of Meta’s AI Tools for businesses, have already made - and will continue to make - both analytical and research data a lot easier to collect, saving so much more time to focus on in depth areas, such as strategy.
Giving the marketing teams more time to create authentic, impactful and better targeted campaigns.