Will there be a Google Penguin Update in October?
September and October may well turn out to be a busy months for online businesses. Not only did September see a sig...
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Why copying competitors isn’t always a good idea
Data drives success, particularly online. This is true whether you’re adjusting an existing website or building a...
Read MoreOnline Marketing & SEO Predictions for 2015
Here are my personal predictions for SEO in 2015. Regular readers of my blog won’t be surprised at what I’ve in...
Read MoreAdwords Phrase and Exact Match Options to Change
The vast majority of Adwords accounts use something called ‘close variant’ targeting. It’s currently a campai...
Read MoreAn Update on Google’s SSL Ranking Factors – …
Further to my earlier post on SSL ranking factors Part 1 I can now offer some elaboration and clarification. You m...
Read MoreSSL & HTTPS Google Ranking Factors Part 1
Earlier this year Matt Cutts, head of Google’s web spam team, said he’d like to make SSL a ranking factor. This...
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Google’s new algorithm update for local results
Local Google search is changing and I advise you monitor developments closely as local and organic search merge. Yo...
Read MoreStay Ahead of Google – Content for Real People
I am always harping on about Google. While it is important to stay on the right side of Google, I think businesses ...
Read MoreGoogle Adwords Quality Score, Things You Need to K …
The evolution of the Adwords’ platform has seen it get far more complex. Last year saw the introduction of change...
Read MoreShould you use Schema Mark Up for your Website?
My clients are probably fed up with me telling them what’s good for Google is good for website visitors. What’s...
Read MoreAuthor Photos Removed from Google
Google announced last month it was removing author photos from the search results. Frankly, I am not surprised. Q...
Read MoreLinking Your Google+ page
It has to be said, that too many Google + pages are somewhat random in flavour, indicating to me small businesses a...
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